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Frequently Asked Questions

Where do you get your information?
Who buys your reports?
What if the information I need isn't in your report?
How can I be sure I'm not buying out-of-date research?
Can I talk to your analysts?
Can your service be customized to meet my exact requirements?
Can I use your reports for my own internal and external presentations and reports?
Can I give copies to my banking partners or consultants?
How does the site licence work?
What does Dodona mean?

Where do you get your information?

The first step is desk research: we obtain statistics from governments, trade associations, film institutes, box office reporting agencies and similar organisations, subscribe to the trade press, search the internet and so on. Sometimes we conduct our own surveys, for example each year we survey ticket prices in UK cinemas. We also contact a large number of exhibitors each year to check facts and gather details of their plans. We also collect a lot of financial information, either from listed companies' annual reports but more usually from company registries where these exist. Once we have this material we cross-check it, build models and generally validate it. We also speak with a wide variety of participants in the market, both formally and informally, canvassing their views. back to top

Who buys your reports?

Anyone with a commercial interest in theatrical exhibition from exhibitors themselves to film distributors, producers, suppliers to the industry, whether of equipment or consumables, the financial sector, real estate concerns, consulting firms, advertising agencies, industry sponsors, government and trade bodies. These can range from very large companies to very small ones. For example, our client list includes a number of both the world's largest banks and independent exhibitors, taking in every size of concern in between. back to top

What if the information I need isn't in your report?

Keeping our reports to a manageable length often means leaving out everything except the tip of the iceberg of the data we hold. Clients frequently call us seeking some piece of information. We welcome such calls and are often able to supply an answer straightaway or, if we don't have it, advise them where it might be available. We can meet more extensive requests through our custom research activity. back to top

How can I be sure I'm not buying out-of-date research?

Most of our research is updated annually. If you buy a research report and we publish a new edition within three months you will automatically be sent a copy, at no extra charge. back to top

Can I talk to your analysts?

Yes. We frequently talk to clients about issues that come up in their projects, occasionally over the course of several phone calls. It is part of our service. back to top

Can your service be customized to meet my exact requirements?

Yes, we can create customized packages to your specification. Call us. back to top

Can I use your reports for my own internal and external presentations and reports?

Our research is copyright but your site licence provides for unlimited use internally; externally the doctrine of 'fair use' applies. This allow any use you are likely to want to make, for example, preparing an IPO document. If you are unsure, call the office. We invariably give permission for any use short of substantial re-publication. back to top

Can I give copies to my banking partners or consultants?

Not unless this is agreed beforehand. As a general rule outside organsations should acquire their own copies of the research from us. If you want to place a bulk order on behalf of, for example, a loan syndicate, we can usually negotiate a discount. back to top

How does the site licence work?

Our standard site licence which applies to all our research products provides for unlimited use by employees at the delivery address site. The licence allows the making of unlimited digital or paper copies as long as these remain in the possession of site employees, including on their laptops or home computers. You can also buy a multi-site licence which allows the same use at up to four designated sites. It costs twice as much as the cost of the standard single site licence which is shown for each product throughout the site. If neither of these packages work for you, contact customer service for a solution. back to top

What does Dodona mean?

Dodona in northern Greece is the site of the oldest recorded oracle dating from around 3000 BC. Homer in the Iliad describes the three priestesses as barefoot; they are said to have received their divinations through the clinking of bronze vessels hung in the branches of the trees, the cooing of doves, and the rustling of the oak leaves. back to top

© Dodona Research 2008